The Quick Service Restaurant (QSR) Landscape in India: Industry Growth, Investment Trends, Challenges, and Solutions
India’s Quick Service Restaurant (QSR) sector is growing at an impressive rate of 18-20%, with a market size of over ₹50,000 crores. The industry is witnessing significant investments, driven by consumer demand for fast, convenient dining options and the rise of cloud kitchens. Key players like Domino’s, McDonald’s, Wow! Momo, and Burger Singh are shaping the landscape. However, the sector faces operational challenges, including high real estate costs and labor shortages. Brands embracing innovation, customization, and technology are poised for sustainable growth in this competitive market.